It’s A Wrap: Canon Captures the Fun in and Behind the Arena at Asian Games 2018
Canon brought more than 20,000 fans, visitors and more than 600 photojournalists closer to the 18th Asian Games with interactive experiences and professional support.
SINGAPORE, 03 September 2018 - Canon announced today the wrap up of its sponsorship and participation at the 18th Asian Games 2018, organized by the Olympic Council of Asia.
Canon’s sponsorship activities were conceptualised with the motivation to bring both fans and professionals working behind the scenes, even closer to the fun and winning moments of the Asian Games 2018.
Capturing Winning Moments with Canon Professional Services
To enable the best shots of the top-class athletes competing at the zenith of their sport, Canon was on-site to provide behind-the-scenes technical support, advice and maintenance services of cameras and lenses to members of the media covering the Asian Games 2018.
The Canon Professional Services Depot deployed inside the main press center at Jakarta Convention Center, offered technical support and equipment maintenance to more than 600 accredited photographers covering the Asian Games.
Canon Brings the Fun Closer to Fans
Canon also engaged more than 20,000 visitors to various Canon touch points at Asian Games with a number of #bringingyoucloser and #CanonAsianGames18 activities. The 180-degree Super Fan booth at the Canon booth in Kaka Zone was highly popular and more than 9,000 visitors to the Canon booth gamely took their own Asian Games action shots. In addition, the Canon Touch and Trial booths at the Istora (badminton), Aquatic and Basketball venue enabled fans and visitors to zoom closer to the competition action from a vantage point.
In particular, visitors to Istora (badminton) were also surprised with Canon premiums. A highlight of the Canon Day program, all fans could try their luck in a fun and easy ‘match and win’ competition open to all who had their cameras with them.
Get Closer Photo Competition
Fans who are unable to attend the Games usually experience the passion and excitement of the event through compelling and powerful photos and videos. To celebrate the spirit of sportsmanship and unity during the 18th Asian Games, Canon invited everyone to get in on the action with the #CanonAsianGames18 Asia-wide Instagram photo competition hosted by @CanonAsia, which closed on 2 September.
A judging panel comprising professional photographers will be shortlisting and deliberating the entries. The three best photos will be announced soon and winners may look forward to winning the top grand prizes – a Canon EOS 80D kit, a Canon EOS M50 kit, and a PowerShot G7 X Mark II respectively. The three most popular photos will walk away with a Canon SELPHY CP1300 printer each.
About Canon Singapore Pte. Ltd.
Canon is a global leader in photographic and digital imaging solutions. Canon Singapore Pte. Ltd. is the headquarters for South & Southeast Asia driving sales, marketing and service strategies. Besides handling the domestic market, the company covers 22 other countries and regions including subsidiaries in India, Malaysia, Thailand and Vietnam. The parent company Canon Inc. has a global network of more than 300 companies and employs close to 200,000 people worldwide. Canon is guided by its kyosei philosophy that focuses on living and working together for the common good.
More information is available at https://asia.canon