Fuel Your Passion for Photography with the New Canon EOS 1500D and EOS 3000D
    Designed for a seamless transition from smartphone to DSLR photography, the affordable entry-level EOS 1500D and EOS 3000D opens users up to a world of superb imaging quality and an arsenal of EOS lenses for creative expressions

    SINGAPORE, 26 February 2018 – Canon today announced the launch of the EOS 1500D and EOS 3000D, the newest additions to its extensive line of entry-level EOS DSLR cameras. Anchored by the premier EOS DSLR system and enhanced with user intuitive interfaces, these models are ideal for beginners looking to advance from smartphone photography to greater sophistication in imaging performance. Both the EOS 1500D and EOS 3000D are powered by the DIGIC 4+ image processor and equipped with the 24.1 megapixels and 18.0 megapixels. APS-C sized CMOS sensors respectively, ensuring sharp and crisp images even under low light conditions.

    "In a connected world where more images are being taken and shared than ever, many discover their love for photography through capturing everyday moments on their smartphones", said Naohiko Hayashi, Senior Director and General Manager of Regional ICP Sales and Marketing Center, Canon Singapore Pte. Ltd. "At Canon, we strive to inspire consumers to preserve such memories professionally through cameras like the EOS 1500D and EOS 3000D. Designed to offer affordability without compromising on the range of features, these new DSLRs echo the message that sophisticated photography equipment is within everyone's reach."

    Versatile Performance for Easy Control
    The APS-C size CMOS sensor on both cameras is about 19 times larger than the 1/3.2 inch standard- type sensor typically found in a smartphone. This distinction gives the EOS 1500D and EOS 3000D an edge in performance as the large APS-C size sensor enables excellent proficiency in capturing light. Even in a low light environment, both models are able to produce high definition images with the most intricate of details intact.

    Both the EOS 1500D and EOS 3000D are equipped with an Optical Viewfinder which helps users to quickly focus and frame their subjects without experiencing any delay in image processing. As real time viewing is possible, the Optical Viewfinder is the perfect tool for capturing clear images of fast-moving subjects.

    Recognising the increase in popularity of videos, a Full HD movie shooting function is built into both models, allowing users to capture vivid and beautiful footage.

    User Intuitive Features for Hassle-Free Operability
    With access to six types of scene modes on a single dial, shooting with a DSLR camera has never been easier. On top of the portrait, landscape, close-up, sports, night portrait and food mode, the EOS 1500D and EOS 3000D also come with five Creative Filters. This enables users to experiment with or enhance the ambience of photos to create effects that render a soft focus feel, toy camera effect, fish-eye effect, miniature effect and an artsy grainy black and white effect.

    To improve operability, the cameras' Scene Intelligent Auto mode automatically analyses scenes and refines images to produce beautiful, rich pictures. With just a click on the shutter button, even movement and image contrast can be reflected accurately. To simplify the understanding of product functions, both cameras are equipped with a Feature Guide for beginners to ease into the world of DSLR Photography. The EOS 1500D and EOS 3000D also boasts of the Creative Zone mode which allows users to create artistic photos by optimizing the shooting settings to match their shooting intentions as closely as possible.

    With such ease of use, all that is required for capturing and sharing professional-looking photos on social media is simply to cultivate a sense of creativity.

    Seamless Connectivity for Instant Sharing
    Both the EOS 1500D and EOS 3000D are equipped with Wi-Fi for easy connection via smartphones to the Canon Camera Connect app. Through the app, users can easily share images and videos onto social media platforms. In addition, the EOS 1500D is also equipped with Near-Field Communication (NFC) connectivity.

    With the Canon Camera Connect app (available in both iOS and Android™), the remote shooting function is available for users to control and adjust camera settings such as shutter speed, aperture, ISO speed directly from their smartphones. Not only is this function useful for selfies and group shots, but is also perfect for experimenting with creative angles.

    Product Specifications
    EOS 1500D


    Dimensions: Approx. 129.0 x 101.3 x 77.6mm
    Weight: Approx. 427g (body only)
    Image sensor: 24.1 mega-pixel APS-C CMOS sensor
    Imaging processor: DIGIC 4+
    ISO speed: 100 - 6400 (expandable to 12800)
    Continuous shooting speed: Approx. 3fps
    Maximum video quality: Full HD 30p / 25p / 24p
    AF: 9-point (All AF points support f/5.6. Cross-type AF with center AF point.)
    Connectivity functions: Wi-Fi / NFC
    LCD: 3- type TFT (approx. 920,000 dots)

    EOS 3000D

    Dimensions: Approx. 129.0 x 101.6 x 77.1mm
    Weight: Approx. 389g (body only)
    Image sensor: 18.0 mega-pixel APS-C CMOS sensor
    Imaging processor: DIGIC 4+
    ISO speed: 100 - 6400 (expandable to 12800)
    Continuous shooting speed: Approx. 3fps
    Maximum video quality: Full HD 30p / 25p / 24p
    AF: 9-point (All AF points support f/5.6. Cross-type AF with center AF point.)
    Connectivity functions: Wi-Fi only
    LCD: 2.7- type TFT (approx. 230,000 dots)

    About Canon Singapore Pte. Ltd.
    Canon is a global leader in photographic and digital imaging solutions. Canon Singapore Pte. Ltd. is the headquarters for South & Southeast Asia driving sales, marketing and service strategies. Besides handling the domestic market, the company covers 22 other regions including subsidiaries in India, Malaysia, Thailand and Vietnam. The parent company Canon Inc. has a global network of close to 300 companies and employs close to 200,000 people worldwide. It is dedicated to the advancement in technology and innovation and commits more than 8% of its total revenue each year to R&D. Canon is consistently one of the top few companies to earn the most number of patents over the last 20 years. As a Fortune Global 500 company, Canon is guided by its kyosei philosophy that focuses on living and working together for the common good.

    More information is available at www.canon-asia.com.