New

PowerShot SX740 HS

Sleek with 40x Superzoom for Capturing Shutter Opportunities in Life and Travel

This camera’s slim, compact body packs in a 40x zoom, and also features the DIGIC 8 image processor for enhanced image quality. With its short startup time and shooting interval, users can look forward to capturing unexpected photo opportunities. Also includes a variety of movie shooting functions such as 4K movies, 4K time lapse movies and the new Video Snapshot function. Quick, convenient Wi-Fi connection and smartphone pairing enables easy sharing of images and movies on social media.

  • 40x optical zoom (24mm - 960mm) with 80x ZoomPlus
  • 4K movie recording (including 4K time lapse movies and 4K Frame Grab)
  • DIGIC 8 processor
  • Wi-Fi/Bluetooth low energy

Features

40x optical zoom and fast response time

The camera covers just about all the bases you need for travel photography. The 40x optical zoom covers angles of view ranging from a wide-angle 24mm to a super telephoto 960mm (up to 3840mm with the digital zoom, 80x ZoomPlus), so that you can capture anything from grand landscapes to the facial expressions of distant wildlife. The short startup time and shooting interval ensures the speedy capture of fleeting photo opportunities. 

Rich variety of movie shooting features including 4K movies

Supported by the powerful image processing capabilities of DIGIC 8, the camera offers a host of 4K movie shooting features including 4K Frame Grab and 4K time lapse movies in addition to 4K 30P/25P movie recording. The Video Snapshot function, which lets users merge and edit short movie clips, and Hybrid Auto mode, which records up to 4 seconds of scene before each still shot, add to the movie shooting fun.

Self-portrait mode and Wi-Fi features

Self-portraiture is fun and easy with the high-definition tilt-type LCD screen that flips 180°upward, and the self-portrait mode that lets you edit and beautify your shots on the spot, including enhancing them with background blur. Pair your smartphone with Camera Connect for additional functionality such as remote shooting, or use the automatic file transfer function made possible by Bluetooth Low Energy technology. You can also geotag your travel photos for easy organization and display on map apps.  

Product may not be available in all markets. Please refer to individual country and region websites and respective sales offices for product availability.